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Ease the Pain

Jul 07, 2011

Summer is here! That means time on the beach or by the pool in a swimsuit. That also means that certain personal grooming habits we've let slide over the winter need to be resurrected.

Yes, we're talking about hair removal and more specifically, waxing. Keeping the "surgical field prepped" (thank you Grey's Anatomy) is painful. Dr. Edna Ma knew she wasn't alone in dreading the regular trips to the salon, so she decided to use her years of eduction and experience in anesthesiology to create BareEase & Cream, a kit that will ease the pain that comes with bikini waxing.  

With Lidocaine as the main active ingredient, BareEase & Cream will topically numb the area prior to waxing which results in a painless hair removal experience. There are other numbing creams on the market, however, Dr. Ma points out that if you look at the active ingredients you'll notice that it's the same ingredient used in cold sore medications. We love how she likens that to using toothpaste to wash your hands. Doesn't make a lot of sense, right?

Each BareEase & Cream kit contains a latex panty which helps isolate the pain-relieving cream to the desired area while protecting your clothes, a tube of numbing cream and a full instruction pamphlet.

BareEase & Cream is a huge hit with the hollywood celebrity set and readily available at salons across the United States, but we haven't been able to source it here in Canada yet. It is,however, available online at dermastore.com for $25 plus $5.95 shipping to Canada.

If you've seen it somewhere in Canada, post a comment and let us and our readers know where you've found it.

Posted under Makeup & Beauty • Daily Stimuli

Article copyright©2011 Stimuli Magazine